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  • Full Time
  • Waterloo
  • January 6, 2023
  • Hours: 40

Equitable Life Insurance Company

Reports To: Manager, Marketing
Department: Individual Product Development and Marketing
Term: Full-Time, Permanent

Work Arrangements: We are currently working remotely, and we will be moving to a hybrid model when our office renovation is complete (approximately September 2023), coming into the office a minimum of 2 days per week, every other week on designated days.

The Opportunity: The Individual Marketing Consultant will help develop and implement marketing communications plans and assist in the development of internal and external marketing communications for the Individual products and new products/product enhancements. This includes marketing materials (brochures, guides, flyers, presentations, etc.) product launches, promotions, advertising, and newsletters, as well as website design and content development for the Individual components of the Corporate and Advisor websites. The successful candidate will evaluate competitor-marketing techniques and provide recommendations for effective marketing presence. A key accountability for this role will be to write marketing material /sales tracks and presentations in a comprehensive manner.

What you will be doing:

Develop efficient communication strategies for our Individual Life & Health products focused on the target audience
Assist in the development of marketing materials for new and enhanced product launches
Owner of the Individual Insurance components of the Corporate and Advisor websites and other media; responsible for the design and content
Recommends and develops appropriate marketing and communications for achieving marketing objectives to support achieving our sales targets
Work collaboratively with the Graphics Services department on the design and production of materials
Establish schedules and plan budgets
Write creative and technical internal and external communications
Take a pro-active role in adopting and monitoring corporate communications standards for Individual product communication and marketing
What you will bring:

A minimum of 5 years directly related marketing experience
Diploma or Degree from a recognized College or university degree in Communications or relevant discipline
Superior and diverse writing skills
Industry related experience, particularly as it relates to Individual product marketing considered an asset
Strong teamwork abilities in working with other employees, managers, designers, and suppliers.
Demonstrated success in program and strategy development and delivery
Ability to work under tight deadlines in a fast-paced work environment
Strong organizational skills with the ability to manage multiple tasks concurrently
In depth experience working with creative designers and knowledge of basic design principles an asset
Ability to lead creative development including strong understanding of best practices
Exceptional marketing campaign management/event coordination skills
Strong knowledge of Internet delivered applications and promotions
Bilingual, spoken and written (French and English) an asset but not required
What’s in it for you:

A healthy work-life balance with employee wellness top of mind
Annual bonus program, annual vacation allowance, and company-paid benefits program
An additional paid volunteer day each year so you can spend time giving back to the community
Immediate enrollment in the company’s pension program with employer matching
Employee resource groups that support an inclusive work environment
Tuition support and specialized program assistance
A company subsidized cafeteria with a variety of daily options
Discounts on company products and services, and access to exclusive employee perks
Regular EQ Together events focused on company togetherness and collaboration

As part of the recruitment/offer process you will be required to:

Provide two professional references (minimum one supervisor and above)

How to apply:

Via Agilec -


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